The digital marketing agency in Singapore that proves every dollar works

SEO, social media, Google Ads, Meta ads, content, web and video production. One Singapore team, one strategy, no hidden retainers — and an honest monthly report that ties every campaign to leads, sales and return on ad spend.

500,000+

qualified leads generated

$50M+

in sales driven for clients

100M+

brand impressions delivered

Singapore skyline

5.1×

ROAS for HipVan, in six months

Scaled Meta and Google Shopping with optimised product feeds and retargeting.

More client wins

  • +82% revenue — Hegen, in six months
  • +74% revenue — The Paper Bunny, in seven months
  • −42% cost per lead — Doctor Anywhere, in four months
  • 3.4× qualified leads — Homage, in six months

Trusted by businesses across Singapore.

ComfortDelGro logo
FairPrice logo
Resorts World Sentosa logo
PropertyGuru logo
Watsons logo
LHN Group logo
Challenger logo
Guardian logo
Q&M Dental logo
Gain City logo
Harvey Norman logo
Courts logo
Ninja Van logo
Ya Kun Kaya Toast logo
Love, Bonito logo
Crystal Jade logo
Popular logo
Best Denki logo
SISTIC logo
SK Jewellery logo
Future Resonance logo
Old Chang Kee logo
Singtel logo
GROHE logo
Mio logo
Singapore Airshow logo
Creative Technology logo
Bee Cheng Hiang logo
V Aesthetics logo
Mind Stretcher logo
Noel Gifts logo

01 Approach

A digital marketing agency built for how Singapore actually buys

The SDM team collaborating

02 Services

Everything your marketing needs, under one roof

Get found by customers who are already searching for what you sell. From technical fixes that unblock your rankings to content that climbs them, our SEO services in Singapore are built around the only metric that matters: enquiries, not just traffic. If your phone is not ringing more, your rankings are decoration.

Stay visible, consistent and worth following on the platforms Singaporeans scroll every day. Our social media marketing team plans your calendar, designs your posts and keeps your brand active without you lifting a finger – so the business never goes quiet online, even when you are slammed offline.

Capture high-intent searches the moment they happen. As a Google Ads agency in Singapore, we build search campaigns where every click is tracked to an enquiry and every dollar is accounted for in your monthly report. No vanity metrics, no mystery spend.

Reach the right Singapore audiences on Facebook and Instagram before they even think to search. Our Facebook and Instagram marketing campaigns create demand, retarget warm interest and fill the top of your funnel while Google Ads harvests the bottom.

Articles, guides and landing pages that earn rankings, links and trust. Our content marketing services answer the questions your customers actually type into Google – in plain English, with a Singapore accent, and with your sales pitch woven in lightly enough that people actually read it.

Scroll-stopping creative, produced locally and fast. From corporate video production in Singapore to social-first photography and short clips, we make the assets your campaigns deserve – because great targeting cannot save boring creative.

And under the hood of every engagement: conversion rate optimisation, marketing automation and analytics consulting – the unglamorous plumbing that turns traffic into revenue.

03 Why us

Why Singapore businesses choose us

Vague reporting is the industry’s favourite trick, and we think it is the main reason SME owners distrust agencies. Every month you get a plain-English report that ties our work to real business outcomes – not impressions and vanity metrics. If something is not working, it is on page one with a fix, not buried where you will not find it. You will never have to wonder what you are paying for.

Strategy gaps happen between vendors, not inside them. Because SEO, ads, social and content sit in one room here, your channels share data, deadlines and a single definition of success. You get one point of contact who knows your whole account, one monthly report that covers everything, and zero ‘that is the other agency’s job’ emails.

We are not a global network billing you for account directors you will never meet. We work with owner-led Singapore businesses across e-commerce, professional services, education, healthcare, B2B technology and finance. That means realistic budgets, fast decisions, multilingual audiences, and government grant paperwork handled properly when your project qualifies.

Marketing analytics dashboard

How we compare

Most agencies vs SDM

How most agencies work

✗ Specialise in one channel and quietly outsource the rest

✗ Report on vanity metrics — traffic, impressions, “engagement”

✗ Lock you into hidden retainers and vague scopes

✗ Leave you unsure what is actually driving sales

How SDM works

✓ One Singapore team plans and produces every channel

✓ A plain-English monthly report tied to leads, sales and ROAS

✓ No hidden retainers — you always know what you pay for

✓ You always know exactly what is working, and why

Founder photo
(TODO: add headshot)

04 The team

The people behind the work

Singapore Digital Marketing is a team of 15 to 25 specialists across strategy, performance media, SEO, content and creative – led by a founder who stays personally close to every account.

Adrian Tan — Founder & CEO

A former growth strategist with over 12 years of experience helping SMEs and enterprise brands scale through performance marketing and digital transformation. Adrian reviews every client strategy before it ships – and his name is on this page because he stands behind the work.

05 Industries

Industries we know inside out

Good marketing speaks the customer’s language, and every industry has its own. These are the Singapore sectors we work with most – and where our case studies, benchmarks and creative instincts are sharpest.

E-commerce.

Catalogue SEO, performance ads and conversion optimisation that earn the second purchase, not just the first click.

Professional services.

Law, accounting, consulting: long sales cycles where being found early and trusted fast wins the deal months before procurement starts.

Education.

Enrolment campaigns for schools, enrichment centres and training providers – seasonal demand, parent-led research, and open-house funnels that fill intakes.

Healthcare.

Clinics and providers: high-value patients, strict advertising rules, and reviews that make or break bookings. We market compliantly without being boring.

B2B technology.

SaaS and IT services: demand generation that speaks to both the end user and the CFO, with attribution your board will accept.

Finance.

Advisories and fintech: trust-first marketing in a heavily regulated space, where one compliant, authoritative page outperforms ten generic ones.

Somewhere else? The playbook adapts. The first call is free either way.

06 Results

Results, not promises

HipVan · Furniture & E-commerce

5.1×

ROAS in six months — Meta & Google Shopping, optimised product feeds and retargeting.

Hegen · Baby Products

+82%

Revenue in six months — paid social acquisition, retention and lifetime-value initiatives.

Doctor Anywhere · Healthtech

−42%

Cost per lead in four months — rebuilt paid search, conversion tracking and high-intent keywords.

If your phone is not ringing more, your rankings are decoration

07 Testimonials

What clients say

Certified by the platforms we manage.

Meta Business PartnerGoogle Premier PartnerGoogle Analytics CertifiedMeta Certified Media Buying ProfessionalsHubSpot Solutions Partner

08 Process

How working with us works

09 Grants

Planning to use a grant for your marketing?

Before you spend a dollar

Many Singapore SMEs can offset a meaningful share of their digital marketing investment through government support schemes – but the eligibility criteria, pre-approved vendor rules and claim paperwork trip up most first-timers, and a rejected claim is money gone. The team at Singapore Digital Marketing has guided SMEs through grant-supported marketing projects from application to payout. Before you spend a dollar, send us a message: we will tell you whether your project is likely to qualify, what the realistic timeline looks like, and exactly what documentation you will need.

01Eligibility
02Timeline
03Documentation

10 Pricing

How we scope and price your campaign

We do not believe in one-size-fits-all packages, because a five-seat law firm and a fifty-product online store should never run the same plan or pay the same price. Instead, we scope every engagement to your goals, your market and your budget – then put it in a clear written proposal so there are no surprises later.

Our engagements start from $6,000 over a six-month commitment. That floor exists because meaningful results take a few months to compound – month-by-month dabbling rarely moves the needle, and we would rather turn down work than take your money for it.

Want a sense of the wider market first? Our cost guides – what SEO costs in Singapore and what social media marketing costs – explain the typical ranges Singapore businesses pay and what drives them, written from real market data rather than sales-page fantasy. When you are ready, book a free proposal call and we will scope a plan around what you actually need.

11 FAQ

Questions Singapore businesses ask us

Look for three things: case studies with real numbers attached, transparent monthly reporting tied to business outcomes, and a named team you can actually talk to. If an agency hides all three, keep looking. Then ask every agency on your shortlist the same two questions: what exactly will you do in month one, and how will I know whether it is working? The quality and honesty of those two answers tells you more than any awards shelf.

The one whose strengths match your goals – which sounds like a dodge but is the truth. A brilliant e-commerce ads agency can be mediocre at B2B lead generation. Shortlist agencies with proof in your industry and your channels, compare their month-one plans, and pick the one that explains its thinking most clearly. We have also published an honest comparison of Singapore’s leading agencies, including where competitors beat us.

Most Singapore SMEs invest between several hundred and a few thousand dollars a month, depending on channels, competition and how fast they want to move. Distrust quotes that sound too good – underpriced retainers are subsidised by under-delivery. Because the right budget depends on your goals, we scope and quote each engagement individually after a short call rather than forcing you into a fixed package – though as a guide, our engagements start from $6,000 over six months.

Research, planning, writing, design, campaign management, technical fixes and reporting. Practically: we make sure that when your customers search, scroll or compare, your business shows up looking like the obvious choice – then we prove it happened with tracked numbers in a monthly report, not vibes and screenshots.

Below a certain scale, an agency is simply cheaper than a team: one mid-level marketing hire in Singapore costs more per month than most full-suite retainers, and no single hire covers SEO, ads, design, copy and analytics competently. In-house wins at deep brand knowledge; agencies win at breadth, speed and tooling. Many of our clients run a hybrid – their team owns the brand, we run the channels.

Paid ads produce data within days and meaningful lead flow within weeks. SEO is slower: early movement typically shows inside 90 days, with compounding gains from month six onward. Anyone promising page-one rankings in two weeks is either lying or about to get your site penalised. We set expected timelines per channel in your proposal, in writing.

Yes – most of our clients are Singapore SMEs, from single-outlet shops to growing B2B firms. We scope plans to fit, from focused single-channel work up to full-suite campaigns, and grant support can offset costs further when your project qualifies. What we do not do is one-size-fits-all retainers: a five-seat firm and a 50-SKU online store should never run the same plan.

Often, yes. Singapore offers support schemes that can offset qualifying digital marketing projects for SMEs. Eligibility depends on your business profile, the project scope and current scheme rules – which change. Message us and we will check yours before you commit to anything; the eligibility check costs nothing.

12 Visit

Find us in Paya Lebar

We are based at Paya Lebar Square – ten minutes from the CBD, two MRT lines, and easy to drop by. Most of our work happens over WhatsApp and video calls, but if you prefer to look your agency in the eye before you sign anything, the coffee is on us.

Singapore Digital Marketing, 60 Paya Lebar Rd, #06-28 Paya Lebar Square, Singapore 409051.

Paya Lebar Square, where Singapore Digital Marketing is located

Insights

Marketing insights, written in Singapore

Latest · Google Ads

Google Ads Account Structure: A 2026 Singapore Guide

How to structure a Google Ads account in 2026 for Singapore SMEs: campaigns, ad groups, STAGs vs SKAGs and more.

Latest · Paid Social

YouTube Ads in Singapore: The 2026 Guide

How YouTube ads work for Singapore businesses in 2026: formats, the shift to Demand Gen, real SGD costs and targeting.

Latest · E-commerce

Google Shopping Ads in Singapore: The 2026 Guide

How Google Shopping works in Singapore in 2026: Merchant Center Next, product feeds and Performance Max.

13 Get started

Tell us what you are trying to grow

More walk-ins. More online orders. More qualified B2B leads. Whatever your version of growth looks like, the next step is the same: tell us about it, and within days you will have an honest plan and a clear proposal scoped to your goals – whether or not you go ahead with us.

No obligation, no spam, no 14-email nurture sequence. A human replies within one working day.